Undoubtedly, a strength of Lorraine Louie’s classic Vintage Contemporaries design was its adaptability. It provided a consistent and instantly recognizable frame to signal the imprint while allowing the cover art to convey to unique spirit of each individual title. Author and artist Aaron Burch has fun playing with the early-era design to reimagine a children’s book classic, a 90s comic property, and the greatest television series an eleven-year-old could imagine. That shopping cart is inspired.
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Burch also produced a VC-inspired watercolor as a header for Evan Williams’s essay, “Nicholson Baker’s U and I in 3 Days“.
Burch’s debut novel Year of the Buffalo was published this year. Check it out.